Wednesday, February 24, 2010

Real World Expos in Virtual Spaces


Hélène Zuili, CEO of MakeMyWorlds, covered a specific case study of prototyping and rehearsing processes around a trade show exhibit using Second Life. She covers what tools were used for booth conception, marketing and sales, as well as how the virtual world component was used during the real world event to complement the exhibition and optimize the investment.




more about "Real World Expos in Virtual Spaces", posted with vodpod

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